Ever Since technology has been introduced, human life has become way easier than ever. It has changed the process of doing anything and everything upside down. It was technology that compels 70% of organizations to have a digital transformation and now, 93% of the organizations think innovative electronic devices are important to accomplish digital transformation goals. These days customers prefer handy devices like mobile phones over laptops and computers. Especially in the global pandemic, we all have realized that one needs not to be present physically to buy and sell goods. So, the foremost reason for focusing on eCommerce app requirements is to increase the traffic via eCommerce applications and ultimately increasing sales.
Creating an eCommerce application is still a question for some business owners. Moreover, how to build an eCommerce app is another important roadblock. So, let’s learn how to build and use it to boost your decreasing sales and obstacles in the eCommerce business.
Table Of Content
- How The Future Of Your Business Is Associated With An eCommerce App?
- Why You Must Focus On Creating An eCommerce App?
- Irresisting Features Of An eCommerce Application
- Steps To Create An eCommerce App
- Hire eCommerce App Developers
- Benefits You Get If You Hire eCommerce App Developers
How The Future Of Your Business Is Associated With An eCommerce App?
If you are running a small business and thinking that building an eCommerce application is like leaping in the dark, then let us clear your doubts. Go through the indicators mentioned below and learn how your company’s future is dependent on an application.
Consumers prefer shopping online
More than half of the customers like to research the product on the web or brand’s eCommerce website before heading to the store. If they are much convinced and their browsing experience is better, they might buy the product via online mode only.
Perhaps, you can’t invest in offline stores in different areas of a country. So, not building an eCommerce application for your brand means no orders from outside the range of your city. Whereas, via your eCommerce app, you can easily get a maximum number of orders.
Organizations perform better via mobile-based solutions
If you are thinking of building an Android and iOS application for your eCommerce company, your organization will perform well as compared to before. It is discovered even in the surveys done by Forbes, that 39% of the active organizations are successful because their business is functioning on fully digital-physical strategies.
Whether you are running a small business or a large one, an active and engaging mobile application will assist you in attracting new and permanent buyers, boost your revenue, and stand out from the competitive industrialists.
Better engagement with buyers
A customized eCommerce application can provide an uncluttered and flexible adventure to the buyers. It provides easy access to the latest details and helps customers give feedback and reviews. Moreover, an eBusiness mobile application will offer the customers a better purchasing experience and build loyalty towards the brand.
Why You Must Concentrate On Creating An eCommerce Mobile App?
For every small or big eCommerce business, Amazon is one of the ideal eCommerce platforms. In just two years and a few months, Amazon got the opportunity to deliver products to more than a million buyers. This did not happen under one night, then how? Well, the answer lies in the basic principles followed by big-sized companies like Amazon.
Let’s discuss some basic principles, which you must follow being a retailer and how an eCommerce mobile application can help you focus on them.
Make your customers surprise with new cashback, promo code, and coupons
You and your eCommerce experts must be busy with preparing new marketing strategies, generating coupons and offers. Then, who will inform/ surprise the potential and prominent buyers regarding the sale? Well, your eCommerce mobile app will. If you hire eCommerce app developers, they will use artificial intelligence in it. The application will send notifications directly to the users. The promo codes, offers, new arrivals, cashback, and coupons might only surprise the buyers but will also make their day.
Make the customer’s life uncomplicated
Another main eCommerce mobile app requirement is providing better exposure to the buyers. If your app is providing ease while searching different products, then you are making their life easy. So concentrate on designing the categories of your mobile applications. Choose some simple yet ravishing layouts that enable customers to search and buy products easily. For better features and results, you must learn the entire process of how to build an eCommerce app or hire experts.
Provide them the freedom to come up with honest opinions
If you dream of becoming a successful eCommerce retailer, you must not be afraid of critical or negative comments. Criticism helps you improve yourself better. Through your eCommerce application, you can provide your buyers a room to leave honest comments, ratings, and feedback. This section can be well attended by your experts and your brand will be remembered as more authentic.
We hope all the confusion and queries regarding why you must concentrate on building an eCommerce mobile app and its basic principles.
Irresisting Features Of An eCommerce Application
There are plenty of reasons why customers are okay with downloading an eCommerce mobile application rather than visiting the official shopping websites again and again. There are many features created by eCommerce app developers that offer convenience to buyers. Let’s check out what they are.
The easiest way to navigate the application
The customers can more easily and quickly navigate an application as compared to browsing the website. With just a couple of touches on the screen, the customers can access your application. Whereas, if you do not build an application developed, customers will have to open the web browser, type down the URL of your website, navigate towards the product section through a number of other unwanted details and then buy the product. The tiring way might just make them quit the process.
So, when you follow the steps to create an eCommerce app for your business, ensure that you provide easy navigation.
Apps can be accessed and browsed without the internet
Without an internet connection, you probably cannot track the live location of your purchased product, add a new one to the cart, nor make a payment. But, you can browse a few categories without the internet. You can ask the IT developers to add some offline features so that your potential customers can enjoy browsing your products even when they are out of the WiFi zone or do not have an internet connection.
Customers can search products by audio
When your buyers run out of time or are too lazy to even type out what they are looking for, you can still help them find the best result. eCommerce applications have audio-search features that enable them to search for products without typing them in th3e search bar. This amazing feature of your mobile app will make your brand unique and you can have a wider audience as even illiterate people can use the app with all comfort.
Steps To Create An eCommerce App
You are not only convinced to create eCommerce Android and iOS applications for your business, ain’t you? But, wait! Do you know 61% of consumers exit from an application and never return if they get troubled while accessing it? You would definitely not want to build that kind of application, would you?
That is why it is crucial to learn the proper steps to create an eCommerce app. Let us take you through the same:
Step 1: Set goals for the eCommerce app
Setting the goals you want to achieve by creating an eCommerce application will help you keep a check on your business’s growth. Before setting any achievements, ensure you know where you stand. Set some parameters and score yourself out of 10 and ask yourself the below-mentioned questions:
- How much traffic do you want on your application on a weekly/ monthly basis?
- How personalized your app should be to the customers?
- What is the average time spent by the customers on your application?
- How much do you want the conversion rate of your business to be increased by the next week?
Make sure you consider the aforementioned questions to set your KPI before you hire eCommerce app developers.
Step 2: Identify the right audience for the eCommerce app
Whether you are a B2B or B2C company, before implementing the steps to create an eCommerce app you must know your audience. As the requirements of the customers differ from one type to another type of company. Here are some questions, figure out the answers to them and identify the right audience.
- What is the age group of your customers?
- Where the interests of your customers lie?
- What are the types of products they are likely to buy?
- How do they find/ know about your brand and products?
The answers to the aforementioned questions will help you to find out and set the right category of audience. Hence, it will be easier for your eCommerce application to target them and provide them exactly what they want.
Step 3: Design the eCommerce application
If you are not an expert, you must hire eCommerce app developers to get well-balanced and designed layouts in your app. Designing your application is one of the toughest jobs. As most of the digital transformations are made due to increasing the growth of the business but because of the increase in competition, their standards fall several.
You will have to design an application that can read the minds of your customers and navigate them correctly to where they want to reach. You may keep the below-mentioned points in mind and develop an engaging eCommerce application for consumers.
- Use simple graphics, colors, and readable text fonts.
- Add common features like search, add to cart, menu, favorite, wishlist, and more.
- Use exclusive features such as ‘Use Offline’ to stand out from the competitors.
- Don’t provide much freedom to users to turn the application personalized, as you will face problems in providing customers assistance.
In case you have more unique features to add other than the mentioned eCommerce app requirements, add them. Just keep your business type and your customers in mind.
Step 4: Get your eCommerce mobile app
Once you have figured out all the aforementioned things, now you need to build your dream mobile application for your eCommerce business. There is not much about this step, all you need to be sure of is your mobile application looks good at the front end and your customers are able to use the application at its best.
Step 5: Market your eCommerce mobile app
When it comes to marketing your mobile app, you have to think creatively and from the user’s perspective. What would have attracted you or why you would like to download this mobile application. These days, one of the best ways to make your app well-known is by social media. Below we have composed some cool and effective marketing ideas for your eCommerce app.
- Mention or add a pop-up of ‘Download app on iOS/Android’ on the website of your eCommerce company. This is done by many well-known brands like Myntra, Pinterest, Amazon, and the outcome is in front of you.
- Promote most common and best-selling products on social media platforms like Instagram, Facebook, etc, and interlink the download URL with the ‘Shop Now’ button.
- Provide special offers and coupons on ordering from the mobile application.
- Approach influencers and bloggers for guest posting. Enlighten the audience about the benefits of accessing your eCommerce website. Provide the direct link to download in the blog.
- Hire SEO experts to track the behavior of the customers and improve your application performance.
So this is how to build an eCommerce app for your business. Wondering how to execute all this alone? There is nothing to worry about when you can hire eCommerce developers who are smart and experienced.
Hire eCommerce App Developers
You can hire a professional eCommerce application developer to build an app on Android as well as iOS. Including app development services, let’s check out what else you get:
- eCommerce app development and management
- Software consulting
- Flutter app development
- Ecommerce store development
- MVC-based app development
|How Much Does eCommerce App Development Cost?
The cost of building an application for your eCommerce business will be based on the types of applications and features, working hours, and service models.
Many outsourcing companies are providing different types of services at different costs. Before you hire eCommerce developers, you must get in touch with a few and choose the best of them.
A successful eCommerce developing company must acquire the below-mentioned:
Benefits You Get If You Hire eCommerce App Developers
Even if you are an expert in developing websites and applications, remember you are an eCommerce retailer too. For better customer engagement and higher sales, you may have to find more innovative ways. So, why waste your time in executing the difficult tasks on your own when you can outsource them at affordable prices.
Let us take you through some of the benefits you get when you hire eCommerce app developers:
Get in touch with a skillful and experienced team
If you hire a professional mobile app and website development company, you will get an entire team of experts. All of them will be experienced to understand your requirements and knowledge to build a strong and distinctive application for you. Perhaps, the eCommerce application will have the potential to help your customers and accomplish your goals. They can also provide additional services like suggesting where you need to improve.
Expand eCommerce business with more time
When you take help from an eCommerce app developing company, you save a significant amount of your time. As you don’t have to focus on eCommerce app requirements and developing them. The experts will provide you with an excellent opportunity to find creative ideas. The time you used to spend on turning your thoughts into reality, you can now expand your business in other ways. A reputed app development company saves your time and lets you focus on other important business tasks.
At affordable prices
While creating an eCommerce mobile application in-house, you will have to hire many developers, purchase devices, and provide them a separate space in the office. All this costs an arm and guarantees no good output. Whereas, outsourcing requirements to a reputed company is less expensive. They provide proficient and also high-quality services and you can save money on overhead.
Last but not the least, one of the best advantages of outsourcing eCommerce app requirements is getting round-the-clock assistance from experts. The professionals are at your service twenty-four-seven and promise to provide the delivery before time.
We hope this detailed guide helped you in understanding the importance of building an eCommerce app and learning how to build it. So, go and find an outsourcing eCommerce website development company today and get your dream eCommerce application developed in no time. Use the mentioned marketing tips and broadcast your eCommerce application to reach out to as many customers as you can. If you want us to help you in some other way, leave us your message.